Corporate Liaison Coordinator

POSITION SUMMARY

Reporting to the Legislative and Corporate Initiatives Manager, this position will primarily be responsible for coordinating and enhancing the Town’s civic agency programs, including overseeing agreements and serving as the key liaison with various stakeholders. The work performed includes coordinating sponsorship and marketing strategies, and providing essential project support. This position will engage with community stakeholders and secure alternative revenue streams with a proactive, ambitious mindset. This position will also involve close collaboration with multiple departments, providing leadership in civic relations and grant coordination, and maintaining detailed records of initiatives.

WORK RESPONSIBILITIES

Civic Agencies

•  Track and improve the Town’s civic agency programs in accordance with established Policies and procedures
• Maintain agreements with civic agencies 
• Liaise with individuals, organizations, government bodies, non-profit organizations, boards, committees, and charities applying to become civic agencies
• Perform exceptional customer service by responding professionally and promptly to external customer inquiries
• Provide information, advice, and options to community residents, stakeholders, and civic agencies to assist in their understanding of the civic partnership process and Town funding avenues
• Review and monitor civic agency applications
• Manage, track, and improve the Town’s Community Grant and alternative revenue Programs in accordance with established Policies and procedures
• Work collaboratively with Town departments 
• Attend Council meetings as required

Sponsorships and Marketing 

• Identify, attract, and secure sponsorships for Town assets
• Develop, coordinate, and maintain all sponsorship and marketing systems, policies, guidelines, protocols and templates
• Provide marketing expertise for sponsorships  
• Coordinate multiple projects simultaneously and provide project support and expertise to departments and stakeholders as it relates to marketing or other areas 
• Provide leadership to the organization in identifying strategic sponsorship and marketing opportunities 
• Ensure all marketing efforts serve to achieve immediate and long-term Council objectives and Department goals 
• Coordinate and track sponsorship and marketing agreements, maintaining agreement files with external agencies
• Maintain a database of marketing initiatives and service changes 
• Collaborate and build relationships with Town employees to consistently and clearly plan, prepare, develop, implement and evaluate integrated strategic marketing plans and campaigns 
• Collaborate with Communications to lead digital, print and experiential marketing campaigns supporting business attraction, retention, and expansion efforts
• Deliver marketing expertise using proven methodology and best practice
• Conduct research and evaluate best practices in strategic marketing, including the analysis of market trends, forecasts, customer behaviour, and competitive landscape
• Prepare marketing activity reports and metrics for measuring project success
• Work with Communications Service Unit to ensure consistent brand identity, processes and corporate messaging

Administration

• Responsible for researching and responding to inquiries from external stakeholders (the public, organizations, developers, etc.) 
• Contribute to and support the goals and initiatives of the Department and Service Branch
• Maintain comprehensive records of all initiatives
• May be assigned a role within the Emergency Coordination Centre (ECC) for Disaster Services 
• Undertake other duties as assigned

 Grant Coordination/ Alternative Revenue 

• Responsible for identifying and overseeing alternative revenue sources for the Town 
• Proactively identify and provide ongoing research of available funding opportunities at the federal, provincial, and municipal levels, as well as through other organizations
• Create, design, and implement grant and alternative revenue tracking and management system
• Provide organization wide training with staff on grant and alternative revenue tracking and reporting
• Establish and maintain a resource database on available funding sources, both existing and emerging
• Understand current and future capital and operational budget needs, to assist with matching and communicating potential usage of grant and alternative revenue funds
• Work with all Departments to: 
  • Prepare and submit grant applications, ensuring optimal coordination of projects with specific grant guidelines and initiatives; and
  • Prepare and submit, in a timely manner, all reporting requirements for each grant received to ensure compliance with all applicable rules and regulations  
• Identify the requirements of successful grant applications and communicate with project managers to ensure that all conditions are met 
• Maintain full, accurate, and complete records relating to grant receipt and expenditure 
• Advise and provide feedback related to Grant Programs evaluation and auditing
• Develop, maintain, and follow Policy, Directives, and procedures for the financial administration of grants and alternative revenues

QUALIFICATIONS

• Post Secondary Diploma or Degree in Communications, Marketing, Business Administration, or a related field
• Minimum 3 years of work experience in a Municipal environment 
• Experience in marketing strategy methods and opportunities in a municipal, regional, and/ or provincial level
• Experience in strategic planning and project management
• Experience in grant funding, reporting requirements, and provincial and/or federal grant portals
• Satisfactory background screening is required for this position including a Criminal Record Check
• A class 5 Driver’s License with a satisfactory Driver’s Abstract
• Valid Standard First Aid Certificate

SKILLS & ABILITIES

• Adapt to changing organizational needs, set goals, track and meet deadlines 
• Strong ability to collect, communicate, and present data using the most appropriate research methodologies such as interviews or surveys
• Strong negotiation skills while maintaining positive working relationships with stakeholders 
• Exceptional interpersonal, critical thinking, and communication skills
• Possess superior written skills to communicate effectively to diverse audiences using a variety of communication methods
• Provide a service-orientated focus with Civic Agencies
• Pragmatically make decisions aligned with the overall vision and values of the organization
• Strong attention to detail and accuracy
• Demonstrate a high degree of personal initiative
• Able to take a leadership role and ensure follow through and completion of projects
• Able to understand and apply policies and procedures
• Strong time management and organizational skills to prioritize responsibilities and requests
• Able to work as a dependable team member
• Strong working knowledge of Microsoft Office Suite, and computer software systems to enter and submit required documentation
• Build strong partnerships and trust with the community 

WORKING CONDITIONS

Details pertaining to the physical demands of the position can be found in the Physical Demands Analysis and Job Hazard Assessment with Health & Safety.

Hours

Standard work week hours. May occasionally be required to attend Council meetings or address Town business on evenings or weekends.

Physical Effort

Office-based work performed typically includes administrative duties and varying levels of physical effort, including moderate lifting (up to 10 kgs), sitting, walking, standing, pushing, pulling, reaching, driving, carrying. Repeated motion of office tasks. Remote work feasible in accordance with Town remote work directives, policies, and procedures.

Travel

Some travel to field sites within and outside the Town under various road and weather conditions. Must maintain alertness and respond appropriately using defensive driving skills in various conditions (traffic, weather, distractions).

Work Environment

Normal office environment. Locations such as offices and facilities where emergency support services are readily available. Limited to moderate exposure to the public. Potential exposure to client volatility dealing with the public.

HEALTH & SAFETY

Ensure the Town of Hinton health and safety policies, procedures, directives, and safe work practices are followed in accordance with the Occupational Health and Safety Act and Regulations.

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